2019 Update. Want to get your website noticed? Hoping to reach more customers? This Squarespace SEO Guide covers on-site optimization tips to get you ranking.
Considering hreflang tags for your site? Hreflang annotations are worth the effort because they help your content land in front of your target audience, but watch out for these mistakes.
Do you want to double-down on content marketing for your small business? Small teams need to work smarter, not harder. A quality versus quantity approach might be your best strategy.
Authors are told to build and maintain a website as part of their long-term marketing efforts and author platform. Why do you need an online presence? How do you build an author website?
Does your Squarespace site need more traffic? Whether you are a B2C needing a steady stream of visitors ready to buy, or a B2B looking for leads, learn how to boost your traffic.
Did you recently switch from Constant Contact to MailChimp? Were you alarmed because new campaigns showed a significantly lower click rate than your old campaigns?
Squarespace secures millions of websites by offering free SSL on all sites. Are you curious what SSL certificates mean for you? What is SSL? Do you need to do anything?
Are you curious about email marketing? Or maybe you're wondering how to take your efforts to the next level. Learn why it is important to invest time and money into email marketing.
Do you keep a notepad near the cash register to gather customer emails? Do you still use a fish bowl to collect business cards at events? Both methods of email collection are outdated.
Learning basic blog post anatomy can help you with your future blog writing endeavors. Here's what you need to know about blog anatomy 101 from head to toe.
Setting up an ecommerce shop for your small business is easier than ever thanks to DIY platforms. But there's more to it than simply registering for a shop and adding products.
Does your small businesses serve a local clientele? If so, you want to attract local visitors. Use Local SEO best practices to optimize your website so that your site ranks well.
Email marketing remains one of the most powerful tools in a small business owner's marketing toolbox. If it seems like you send countless emails and nothing happens, it may be time to evaluate your email strategy.
Small business owner? One minute you're the CEO; the next, you're customer service; the next, it's all about stocking the shelves; the next, you're on social media. Something's got to give...
How do you know if your business goals are on track? One way to measure your digital marketing strategy's effectiveness is through the use of Key Performance Indicators (KPIs).
Redesigning a website involves more than just choosing new images and fonts. You need to identify your stakeholders and audience, analyze what does and does not work with your current site, set goals, and more.
Do-it-yourself website builders continue to improve. Learn if your business can take a DIY approach or if you would benefit from working with a web designer.
If your website ranks high for the keywords your prospects use, it can receive traffic from people interested in your offer. Finding the right keywords is essential, but where do you find them?
Social media is an important marketing tool for your business that you cannot ignore. Your customers are there, making it imperative that you join the conversation.
Search engines rely on a variety of signals to determine how relevant webpages are to any given search. Learn what role content plays in determining how a page ranks.
Email marketing and blogging work hand-in-hand. While blogging can help you to build an email marketing list, have you ever thought about how email marketing can help your blog?
2019 Update. Want to get your website noticed? Hoping to reach more customers? This Squarespace SEO Guide covers on-site optimization tips to get you ranking.