Formal testing takes time. Small sites win by spotting patterns early and acting on what moves the needle.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
Learn how SEO works today, how it helps people find you online, and what it takes to stand out in search and AI results.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
The most common URL issues we see on SMB sites can be solved by remembering these four best practices.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
GEO applies SEO principles to AI answer engines like ChatGPT and Google’s AI Overviews—same fundamentals, new surface.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
We cut through the SEO noise to look at what actually matters for H1 tags.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
Google says URL length doesn’t affect rankings—so why do SEO tools still flag it? Here’s what actually matters.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
Your SEO panel says everything’s complete—but you’re still not visible. Here’s why checklists aren’t enough, and what to focus on instead.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
What small businesses actually need to do to show up in local search—and when a tool can help.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
A real-world test of Google's AI Overviews shows how consensus still outweighs accuracy—even when the correct, up-to-date answer is already ranking.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
Thinking about moving to Squarespace 7.1? This guide covers key differences in versions 7.0 and 7.1 and looks at when an upgrade makes sense.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
Learn how to verify your website with Google Search Console. Why to do it, how to do it properly, and issues with Squarespace sites.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
You don’t need a plugin to get clean, responsive tables on a Squarespace site—simply use AI.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
True SEO encompasses a broad scope, enhancing visibility, engagement, and conversions.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
What are SEO tools? What software or plugins are needed for small business sites?
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
If your website disappeared from Google—or never showed up at all—it’s likely not your fault, and it can be fixed.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
Learn how to setup and optimize a Google Business Profile (Google My Business) for better local SEO.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
Learn how to bypass Squarespace’s automated customer care system and get actual help.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
Each Squarespace website has a built-in domain, or a Squarespace URL.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
An easy-to-read artificial intelligence primer for SMBs covering AI, machine learning, NLP, language models, generative AI, GPT, and AI-powered search.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.
Learn how to add schema markup to Squarespace websites. See practical use cases and issues you might encounter.
Founder of Collaborada. Christine partners with businesses at all stages to improve digital performance and organic search visibility through tailored strategies. Learn more.