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Email Marketing

Email Click Rates: MailChimp vs. Constant Contact

Email Click Rates: MailChimp vs. Constant Contact

Did you recently switch from Constant Contact to MailChimp? Were you alarmed because new campaigns showed a significantly lower click rate than your old campaigns? 


Getting Started with Email Marketing

Getting Started with Email Marketing

Are you curious about email marketing? Or maybe you're wondering how to take your efforts to the next level. Learn why it is important to invest time and money into email marketing.


Grow Your Email List with Mailchimp Subscribe

Grow Your Email List with Mailchimp Subscribe

Do you keep a notepad near the cash register to gather customer emails? Do you still use a fish bowl to collect business cards at events? Both methods of email collection are outdated.


Email Marketing: Get Your Subscribers to Take Action

Email Marketing: Get Your Subscribers to Take Action

Email marketing remains one of the most powerful tools in a small business owner's marketing toolbox. If it seems like you send countless emails and nothing happens, it may be time to evaluate your email strategy. 


How Will Email Marketing Help Your Blog?

How Will Email Marketing Help Your Blog?

Email marketing and blogging work hand-in-hand. While blogging can help you to build an email marketing list, have you ever thought about how email marketing can help your blog?