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SEO

Squarespace AI Visibility and SEO Score

Squarespace AI Visibility and SEO Score

Squarespace’s AI and SEO dashboard promises clarity—but does it reflect real visibility? Here’s what it actually measures.


Implementing Hreflang on Squarespace

Implementing Hreflang on Squarespace

This guide covers what hreflang is, when it’s required, and how to add it correctly on Squarespace using the HTML method.


SEO and UX: A Holistic Approach

SEO and UX: A Holistic Approach

True SEO—sometimes labeled SXO—encompasses a broad scope, enhancing visibility, engagement, and conversions.


What is Organic Traffic?

What is Organic Traffic?

Organic traffic (or SEO traffic) is an indicator of a website’s relevance and growth. Learn why it’s important and how you can optimize for it.


How to Hire an SEO Consultant

How to Hire an SEO Consultant

This comprehensive guide helps you find the right SEO to boost your SMB’s online visibility.


Find, Fix, and Manage 404 Errors

Find, Fix, and Manage 404 Errors

Learn the differences between a 404 status code and your 404 page, and how different types of 404s errors may impact your website.


What is SEO?

What is SEO?

Learn how SEO works today, how it helps people find you online, and what it takes to stand out in search and AI results.


What Is GEO? It's SEO Done Right

What Is GEO? It's SEO Done Right

GEO applies SEO principles to AI answer engines like ChatGPT and Google’s AI Overviews—same fundamentals, new surface.


URL Best Practices

URL Best Practices

The most common URL issues we see on SMB sites can be solved by remembering these four best practices.


SEO Checklists: Why ‘Done’ Isn’t Enough

SEO Checklists: Why ‘Done’ Isn’t Enough

Your SEO panel says everything’s complete—but you’re still not visible. Here’s why checklists aren’t enough, and what to focus on instead.


Google AI Overviews: Accuracy Loses to Consensus

Google AI Overviews: Accuracy Loses to Consensus

A real-world test of Google's AI Overviews shows how consensus still outweighs accuracy—even when the correct, up-to-date answer is already ranking.


Squarespace and Google Search Console

Squarespace and Google Search Console

Learn how to verify your website with Google Search Console. Why to do it, how to do it properly, and issues with Squarespace sites.


Common Sense SEO Tools for Small Businesses

Common Sense SEO Tools for Small Businesses

What are SEO tools? What software or plugins are needed for small business sites?


How to Change a Squarespace Built-in Domain (and Why)

How to Change a Squarespace Built-in Domain (and Why)

Each Squarespace website has a built-in domain, or a Squarespace URL.


Robots.txt Guide for Squarespace

Robots.txt Guide for Squarespace

Squarespace sites have the option to block AI crawlers and/or search engines using their robots.txt file. This guide walks you through the settings.


Squarespace Sitemaps

Squarespace Sitemaps

Learn how to submit your sitemap to Google. And read about potential issues or errors you might encounter.


How To Find Keywords for SEO

How To Find Keywords for SEO

Your SMB website needs to rank for the topics your potential customers are looking for. How do you find your keywords?


How to Change a Squarespace Site Name

How to Change a Squarespace Site Name

A quick guide to changing a Squarespace Site Title to impact your site name in Google SERPs.


Small Business SEO Practices for Success

Small Business SEO Practices for Success

Website optimization best practices to help SMBs boost visibility and get discovered on Google.


Squarespace SEO: How to Optimize Your Site

Squarespace SEO: How to Optimize Your Site

2025 Update. Need to get your website ranking? Want to reach more customers? This in-depth Squarespace SEO Guide covers on-site optimization tips.