Get the search & marketing news that small businesses rely on.


Want to know when a Google update impacts your site? Keeping up with trends and best practices is important for online success. We stay on top of the ever-changing search landscape, so you don’t have to.


Relevant Topics

Get the organic search news that matters for Squarespace. Topics also include social, CRO, analytics, content, & more.

Top Headlines

Read top news and insights from varied sources around the web. We don’t promote our own services, blog, or affiliate links.

Monthly Digest

Take back your inbox. We track the news all month, cut through the noise, then send you exactly what you need to know. Easy!


Top Insights. Every Month.

  • The month’s top SEO news directly into your inbox. You get all the SEO news you need to succeed in one place.

  • Top digital marketing stories from around the web in an easy-to-consume format.

  • Learn how you can TAKE ACTION based on the month’s headlines.

  • Your privacy matters. See our privacy policy.

We sort through the noise, so you don’t have to.


Struggling to keep up with the changes that matter?

Subscribe now and get the most recent edition instantly.


For Small Business Owners


Are you asking the right questions to stay in front of the competition?

You just need to understand which updates or trends matter for your small business. Each month we distill the important headlines into an easy-to-read email to show you exactly what you need to know to stay up-to-date and winning in search.

Get the same key information that we share with our regular clients.

It’s easy to get overwhelmed with all the information at our fingertips. In our line of work, we consume a LOT of content. Take advantage of us doing our job and reduce the overwhelm and noise in your inbox. You can read more about our credentials here.

Get the search and marketing news that’s worth reading, so you can forget the rest.

Join our subscribers and get a monthly digest of the most meaningful and useful search news, along with an actionable tip. Stay grounded in the essentials that help prepare your website for the future, while learning about important emerging trends.


Frequently Asked Questions

  • Do you mention every algorithm update? Confirmed major updates and their effects are always presented. But focusing on every “potential” or “suspected” update is a bit like watching the turbulent stock market or the pointless chatter on 24-hour news.

    We want to tell you about the things that matter, not stress you out about things you can't control. That said, knowing about a suspected update can be useful if you’ve seen a change in rankings, so we bring them to your attention when warranted.

  • Why is it reader-supported? The newsletter provides you the same need-to-know news that we share with our monthly support clients. If you are looking for free resources, check out our blog with in-depth evergreen topics.

  • When is it delivered? The newsletter is delivered on the 28th of each month. We occasionally send mid-month updates, but this is rare because most news can wait and we take your inbox seriously.

  • Is it easy to cancel? Yes, cancel or restart a subscription at any time. Please note, no refunds are issued and renewals are processed on the 25th of each month.

  • How do I update my email or payment info? You can do that here.

  • Can I submit a topic idea? Yes! Please feel free to send questions that you’d like answered or resources for possible inclusion. Each newsletter has a link to submit topics, feedback, questions, and articles. We welcome your suggestions.

  • I’m a beginner, will the newsletter help me? Yes, the newsletter keeps you informed of important search news, so you can focus on your core business. If you are are just getting started, consider an SEO training session to quickly learn the basics and current best practices. Our goal is client education.

  • Are the topics relevant to me? More than likely yes, but try it for yourself and see! Our readers range from small business owners and their marketing managers, to bloggers and website designers. Sign up and get the most recent email instantly.

    If you're excited to save time and stay on top of your search game, subscribe below to try us out.


We sort through the noise, so you don’t have to.